New business owners think that SEO is a one time service that can be stopped once the desired rank is achieved, but this is totally wrong. It’s an ongoing process that has to continue all the time in case, you want to retain the rank and improve further from there. All other things in the website have to be conducted in such a way that the SEO process or the results stay unaffected. The same thing goes with website redesigning as well and in fact, experts say that this process needs more attention because in the absence of rules and laws, the SEO could get drastically affected.
Fortunately, there are web designers in every web design company India who hold expertise in website redesigning in such a way that the process of SEO doesn’t get affected and not the result or rank. They use different tips and tricks and we have covered some here in this blog post.
DOWNLOAD THE URL STRUCTURE
No matter what platform has been used for website creation, experts recommend creating the backup of the current page structure. The reason is that the changes in the website would also affect the URL structure and if this happens, the SEO would get the influence that nobody wants actually. Therefore, it is highly recommended to create a backup of the existing URL structure.
PERFORM WEBSITE REDESIGN ON TEMPORARY URL
A tip given by the experts of Wordpress web design company India is that you should never implement redesigning directly on the website because this influences the performance, usability as well as the user-experience. The ideal step here is to duplicate the page and save it as a temporary URL. Another idea to implement here is changing the domain as soon as the changes come into effect.
TEST YOUR WEBSITE AFTER REDESIGN
Experts from any web design company India never miss this step of testing the website after redesigning before relaunching it back on the Internet. A detailed review is important and this would include several things including the content, the links, various functions, CSS, images and so on.